Melneka Bowers | A Look At Small Business Consulting

Melneka Bowers | Most business owners will tell you that a professional business consultant is only to be used when your business is in trouble. These business owners will usually only higher a consultant when they are beginning to run over on cost or time, and are in need of finishing a project quickly. However, small business consulting can be far more beneficial than just solving problems.

A consultant can do much more than help you fix problems within your company. Hiring a business consultant is actually a great way to look at issues in your business on a far greater perspective. Business owners typically have a limited vision for the outcome of their business plans because they are the only ones involved in the business. A consultant can help to bring some clarity to the owner’s process to help get the most out of his thoughts for his company.

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Melneka Parker | Online Career Planning: Build Your Reputation!

Melneka Parker | Your online reputation is an important factor in any job search. And it doesn’t matter what field you might be in. For every job you apply for, and the prospective employer has an interest, you can be assured your name will be Googled. What will the employer see when they find you? Here’s what happened about six months ago; a friend lost his attorney position with a public agency. In starting his job search he Googled his name and found two others with the same name as his on the first indexed page-a physiologist in another state and a convicted bank robber in Florida. His name did not show up. On the second page he saw his face book page and on page 3 his LinkedIn profile showed up. He looked for his name with his full name including his middle initial and got the same dismal results. Melneka Parker Melneka Parker | In addition there were six or more relatively negative blog comments that he had made scattered among the first five pages of Googled results. He ...

Melneka Bowers | Internet Marketing Consultant Or SEO Consultant

Melneka Bowers | Ever wondered what the difference is between internet marketing consultants and SEO consultants, what does one give you that the other one doesn’t. This article is aimed at establishing the differences and making you aware of what a full service internet marketing consultant should offer. So first of all what is an SEO consultant. An SEO consultant deals solely with optmising your webpages in attempt to rank high in the major search engines, they may cover things like keyword research optimisation and monitoring. An internet marketing consultant should do all of the above and then take things one step further. They should act like an online business advisor agreeing the best way forward for your online business, they should work with you rather than for you to maximise the profitability of your business using online marketing methods. An internet marketing consultant should first look at building keyword suggestions and come up with a list of around 100. These ...

Melneka Parker | What Is Reputation Management?

Melneka Parker | As a business owner, whether you operate a Fortune 500 company or a small local shop, your reputation is important to your continued success. Not only are you concerned about building a positive reputation among your customers and in the community where you business operates, but you have built an online reputation as well. Now maintaining, or managing that reputation becomes a crucial aspect of your business. Melneka Parker Reputation management involves three distinct aspects of managing your company’s reputation. First you must build the reputation, then you must maintain the reputation, and in some cases you might need to recover your reputation. (Melneka Parker) With regards to building a reputation, a new company and its employees take the time and care to create positive associations between the business and the products and or services they provide. Reputation management in the maintenance phase helps to ensure that an established company keeps that good ...

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