Melneka Parker

Posts

Melneka Parker | Online Marketing For Beginners

Melneka Parker | If you’re just getting started in the online marketing industry, there is only one rule you need to remember: without successful marketing, you CANNOT have a successful business. There are literally hundreds of different marketing strategies that can help you with generating traffic and business for your website, but you’ll need to do a little research to see which ones would work best for your needs, as well as which ones are going to be most productive and cost-effective given your budget and type of business you’re operating. For example, banner ads will be more productive for an online business that is selling something, whereas link building might be more useful to a resources site, and so on. You have just found valuable information on online marketing for beginners. Melneka Parker The first step in online marketing for beginners is devising a plan of attack. You’ll need to choose the elements that you want to employ in the marketing of your website or busi

Melneka Parker | Business Consultant – A Wise Investment

Melneka Parker | Your Business Can Profit From a Business Consultant If you are just starting a business, one of the wisest investments you can make is to hire a business consultant. They can help with anything from management to productivity. Everyone who opens a business wants it to be successful. Even the best businessman can have issues occur that is beyond their control. A business consultant helps keep everything running smoothly. Melneka Parker Perhaps your business has been open for years, but you just recently started having issues with your employees. Maybe they have trouble getting along, or there are continuous disagreements. A business consultant can come in and instruct them on communicating effectively. When a company has employees who communicate with each other, duties can be carried out without issues. When employees cannot seem to get along, one of the main things that suffer is the productivity. If a company fails to produce, customers are lost and when cust

Melneka Parker | A Look at Small Business Consulting Services

Melneka Parker | Small Business Consulting Services Can Produce Change When it comes to opening a small business for the first time or keeping an existing company running smoothly, there are many areas that need to be focused on. A person may feel as if they have everything under control, when, in fact, things are going haywire. A business owner or manager may be looking for a consultant to come in and assist. Here are just a few examples of some of the small business consulting services that can be offered. Melneka Parker As a new company, there are important things that should be addressed before operation begins. All businesses should have a business plan in place. This helps a company identify its strengths and weaknesses, and this is a very important key factor. (Melneka Parker) A consultant can help set goals to keep the strength’s firm and improve the weaknesses. It is a known fact that competition grows daily, no matter what the business is. A business plan should also in

Melneka Parker | Online Career Planning: Build Your Reputation!

Melneka Parker | Your online reputation is an important factor in any job search. And it doesn’t matter what field you might be in. For every job you apply for, and the prospective employer has an interest, you can be assured your name will be Googled. What will the employer see when they find you? Here’s what happened about six months ago; a friend lost his attorney position with a public agency. In starting his job search he Googled his name and found two others with the same name as his on the first indexed page-a physiologist in another state and a convicted bank robber in Florida. His name did not show up. On the second page he saw his face book page and on page 3 his LinkedIn profile showed up. He looked for his name with his full name including his middle initial and got the same dismal results. Melneka Parker Melneka Parker | In addition there were six or more relatively negative blog comments that he had made scattered among the first five pages of Googled results. He

Melneka Bowers | Keys to Successful Reputation Management

Melneka Bowers | Reputation management can be a difficult task to execute well. Most people either ignore reputation management altogether, or aren’t exactly sure how to repair or create their reputation. Tens of thousands of press releases fly around Internet on a regular basis, filling cyber space with poor attempts to build a company’s reputation. Melneka Bowers Here are some tips that should help you build your company’s presence and show it in a positive light. Be Humble – This may not seem like a major asset, but humility often makes the difference between success and failure. Humility will allow you to try ideas that are new and different, while fear and false pride will drive you to trust on the old way. The old way often won’t work in a new world of communications where the Internet spits out information at an alarming rate. Understand the task at hand – The court of public opinion is unforgiving. It’s often arbitrary in who it exploits and why. Politicians who ar

Melneka Parker | What Is Reputation Management?

Melneka Parker | As a business owner, whether you operate a Fortune 500 company or a small local shop, your reputation is important to your continued success. Not only are you concerned about building a positive reputation among your customers and in the community where you business operates, but you have built an online reputation as well. Now maintaining, or managing that reputation becomes a crucial aspect of your business. Melneka Parker Reputation management involves three distinct aspects of managing your company’s reputation. First you must build the reputation, then you must maintain the reputation, and in some cases you might need to recover your reputation. (Melneka Parker) With regards to building a reputation, a new company and its employees take the time and care to create positive associations between the business and the products and or services they provide. Reputation management in the maintenance phase helps to ensure that an established company keeps that good